FINCONS GROUP plays key role in the MPAT project to develop new HbbTV applications
FINCONS GROUP, a leading international IT business consultancy with an increasing footprint in the media sector, is playing a key role in the European Commission’s research and innovation project Multi-Platform Application Toolkit (MPAT), alongside other leading institutions and players in the sector.
The €3.3 million project’s aim is the creation of a development environment for HbbTV applications. HbbTV (Hybrid Broadcast Broadband TV) is the European standard for convergence between broadband and broadcast technologies and has already been adopted in many European countries. Via a basic open-source platform, stakeholders and third parties will be able to integrate additional modules and new graphic topics into the apps produced; the objective is to also enable small and medium-sized firms, active in the creative industry sector, to have easier access to a series of tools for the development of innovative applications in SmartTV. In addition to contributing to the development of the MPAT platform, FINCONS GROUP actively takes part along with the other project partners in testing the system.
FINCONS GROUP‘s involvement in the project was further enabled by the Group’s extensive experience in the media sector and previous involvement in the European Commission’s FI-Content (Future Internet-Content) project, thanks to which some pilot apps for Social Connected TV, smart city and pervasive games have already been developed and successfully launched.
The Group is today one of the first system integrators in Italy to be able to call itself HbbTV-ready, having already acquired the skills and tools required to guide its clients as they transition to the new standard and adopt interactive solutions in-line with market developments.
“We are delighted to have played a role in MPAT along with big players such as, for example, Mediaset,” said Michele Moretti, CEO of the Fincons Group. “Being personally involved in such important projects further demonstrates how the ability to read and anticipate market and technological developments enables us to transform innovative ideas into enabling solutions.”
As well as FINCONS GROUP, the project involves international players such as Mediaset, the leading Italian TV provider and Fincons client, the German research institutes Fraunhofer FOKUS and IRT, the Department of Media & Broadcasting Technology at Lancaster University, the Institut Mines-Télécom in Paris, RBB public television in Berlin, and the Finnish web agency Leadin.
The MPAT project is founded by the European Union Horizon 2020 Programme under grant agreement 687921. Duration: December 2015 – November 2017.